CRM is the accepted purpose of Customer Relationship Management is to enable organizations to better manage their customers through the introduction of reliable processes and procedures for interacting with those customers.

In today’s competitive business environment, a successful CRM software solution cannot be implemented by only installing and integrating CRM software application designed to support CRM processes. A holistic approach to CRM is vital for an effective and efficient CRM policy. This approach includes training of employees, a modification of business processes based on customers’ needs and an adoption of a relevant IT CRM system (including software and maybe hardware) and/or usage of IT CRM Services that enable the organization or company to follow its CRM strategy. CRM Services can even replace the acquisition of additional hardware or CRM software application licences.

The term CRM “Customer Relationship Management” is used to describe either the “CRM software” or the whole business strategy (or lack of one) oriented on customer needs. The second one is the description which is correct. The main misconception of CRM is that it is only a software solution application, instead of whole business strategy.

Major areas of CRM Software System Solutions focus on service automated processes, personal information gathering and processing, and self-service. It attempts to integrate and automate the various customer serving processes within a company.

A CRM software solution application can manage and run your entire business. From prospect and client contact tools to billing history and bulk email management. The software CRM Sosystem allows you to maintain all customer records in one centralized location that is accessible to your entire organization through password administration. A front office CRM software system is set up to collect data from the customers for processing into the data warehouse. The data warehouse is a back office CRM Software system used to fulfill and support customer orders. All customer information is stored in the data warehouse. A back office CRM software application makes it possible for a company to follow sales, orders, and cancellations. Special regressions of this data can be very beneficial for the marketing division of a firm

A integrated CRM software system is often also known as “front office solutions.” This is because they deal directly with the customer.

One of the fun parts of owning a computer is, of course, access to the internet. The worldwide web is chock full of useful information, readily available at your fingertips! It is also home to potentially lethal viruses, many of which can wreak havoc on your system within moments. The following four programs can help you avoid trouble; best of all they are absolutely free.

Firefox – a web browser for the ages. Okay, a web browser that beats Internet Explorer by preventing pop ups and harmful scripts from being downloaded to your computer. Lots of nifty features too, including tabbed browsing, live bookmarks, and tons of add-on features.

Spybot Search and Destroy – gets rid of adware, spyware, and malware. Blocks the installation of spyware before it occurs; works in conjunction with anti-virus software, not as a replacement for one.

AVG Antvirus – offers basic antivirus protection including scanning email attachments for viruses and scanning of all hard drives, removable drives, and external drives on your computer. A paid version does some additional tasks and includes technical support.

Zone Alarm – if you don’t have a firewall installed on your computer, you are opening yourself up to potential catastrophic security breaches. With Stealth Mode enabled you can search the internet in private, away from the intruding eyes of those who might want to steal your important information.

As with many freeware programs, “pro” or professional versions of the software are sometimes available to give computer users a maximum amount of protection, for a price. Still, all four of these programs have something to offer and are worth exploring. Your computer safety and privacy is essential, insure it today by downloading the programs that are right for you.

What is CCTV?

Closed Circuit Television (CCTV) is an installation of directly connected components creating a circuit which cannot be viewed by anybody outside of the circuit.
This is different to a terrestrial television broadcast system which anybody with an antenna and reception equipment can view.

Who needs a CCTV system?

CCTV systems can be found virtually everywhere in these days. They are no longer considered an expensive luxury item, especially when you consider your increased level of security.
CCTV systems can be found in both the private and commercial sector and are used for security/ crime prevention purposes and providing Health and Safety protection to the members of the general public.
You will have seen CCTV systems operating in town centres, football stadiums, high street shops, sports centres, petrol stations, on public transport – the list is endless.

A CCTV system is a proven method of increasing the level of security of your premises. Its visual appearance alone will deter a criminal from approaching or entering your property for fear of being captured and identified on the system.
CCTV solutions can be tailor made to suit individual requirements. They can be as simple as one camera and a monitor, but it is quite common to have multiple cameras/monitors and recording devices in one installation.

The Elements of a CCTV System

There are three basic elements to a CCTV system,
1. Camera
2. Lens
3. Monitor unit

The camera is the element which captures the image and transmits the picture back to a monitor. The camera needs a lens to be able to focus on the subject. There are a wide variety of lenses to suit different applications.
The monitor is the receiver unit which converts the captured image into a picture, allowing you to see it.

Colour or Monochrome?

This is a very common question, but ultimately only you can decide.
A CCTV system should be designed to suit your needs, to fit into the environment on your property. The installing company should provide guidance on the suitability of different options, features and benefits – including colour and monochrome units. It may be that you need a camera that will work in colour during the day and automatically switch to monochrome at night!

Recording

As circumstances don’t normally permit the luxury of having a dedicated person to sit and watch a monitor 24 hours a day, the image captured by the camera needs to be recorded so that it can be viewed later, if necessary.
Traditionally, this was done with a time lapse Video Cassette Recorder (VCR) which worked on the same principle as a domestic video but with the ability to record for a much longer period of time.
However, the VCR has now been superseded by the digital Hard Disk Recorder (HDR). Rather than using tapes, the HDR stores the images on to a hard disk drive similar to the way a home computer stores data.

More than one camera?!

Most systems today comprise of more than one camera, but you don’t; a monitor and recorder for each camera.
Equipment is available that will split the monitor into four separate screens displaying four cameras, or a four way sequence unit can be used which allows you to choose which camera you would like to view. Alternatively, the automatic mode it will sequence through the four cameras that are connected.
However, the most common way of controlling multiple cameras is via a multiplexer.
To keep it simple, a multiplexer incorporates the above facilities but also has the ability to individually code mark each image from each camera and because of this, a multiplexer allows all of the cameras on a system to be recorded onto one tape or hard drive unit. The multiplexer then uses these code marks to play back the recorded picture from the camera that you wish to view.
Historically multiplexers and recording units were separate pieces of equipment, but recently a number of manufactures have developed units that do both jobs.

I want……I need…….

These days, a CCTV system can be designed to fit any scenario you care to imagine, using options from the vast range of equipment available from manufactures worldwide.
For example, cameras can be internal, external, highly visible or covert. They can be static or fully controllable/movable from a remote location. You can have one camera or hundreds; you can record for one day or 21 days. With a suitable internet connection, you can even view your property when you are abroad.
Get the picture??!!!

Quality Counts

Although an avid DIY-er can buy equipment that claims to be a CCTV system from their local store, and electrical companies have jumped onto the CCTV bandwagon and will install systems too, it is always advisable to seek the advice of a specialist company.

Why?

In around 70% of cases, CCTV footage is found to be inadmissible as evidence in a Court of Law because the quality of the evidence is considered inadequate. This can result from the poor design and bad installation of the system and highlights the importance to seek professional advice from the outset
Only a specialist company who are professional in their approach and can demonstrate experience in design and installation should be approached. Most importantly, you must feel confident that the company you choose will listen to and understand your individual CCTV requirements. Their experience with lens optics and camera technology will guarantee you satisfaction with your system.

A specialist company will also ensure the best value for money , for example by using a different lens or camera mounting positions which can not only monitor the area at risk but also give an outline view of the surrounding area at the same time.

Data protection

A CCTV system must be registered in order to comply with the data protection act of 1998.
Since 24 October 2001, it has been a criminal offence to have an unregistered CCTV system that records people in a public or a private place (conditions apply).
The Code of Practice contains legally enforceable ‘Standards’ that must be met to ensure compliance with the Data Protection Act 1998.
There are also a further 30 points of good working practice which, when used in conjunction with the Standards, are designed to build and maintain public confidence in CCTV systems and to ensure that installers and users operate within the law.